Strategi Public Relations Dalam Meningkatkan Brand Awareness Segari Terhadap Konsumen

Authors

  • Azizah Des Derivanti Universitas Nasional
  • Meisya Faradina Nurul Aulia Universitas Nasional

DOI:

https://doi.org/10.59581/jmk-widyakarya.v1i4.840

Keywords:

Brand Awareness, Public Relations

Abstract

In this modern era, it certainly has various kinds of changes, including a very significant technological speed. This is what leads an entrepreneur to innovate and have a very broad creativity in reaching digital markets to market their products. As an example, Segari reaches its consumers, where they market their products through an online application and can be opened anywhere and anytime. Currently companies must be able to provide various kinds of strategies so that their companies can be reached by the general public. Brand Awareness is the ability of a particular brand to display in the minds of consumers when they are thinking about a particular product group and how easy the product is to pronounce.

References

GaniAlciannoG. PENGENALAN TEKNOLOGI INTERNET SERTA DAMPAKNYA 2018

PENGARUH BRAND AWARENESS DAN BRAND IMAGE SERTA WORD OF MOUTH TERHADAP BRAND TRUST DAN OktianAsri, KhadafiRozy: 2597- 5234,Banyuwangi,Journal of Economic, usiness and Accounting (COSTING),2018,Vol. 1 No 2 ISSN.

Peran Brand Awereness Terhadap Keputusan Pembelian Produk. RamadayantiFirda 78-83,Madura,Jurnal Studi Manajemen dan Bisnis,2019,Vol. 6 (2)(ISSN)

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Published

2023-07-07

How to Cite

Azizah Des Derivanti, & Meisya Faradina Nurul Aulia. (2023). Strategi Public Relations Dalam Meningkatkan Brand Awareness Segari Terhadap Konsumen. Jurnal Mahasiswa Kreatif, 1(4), 204–210. https://doi.org/10.59581/jmk-widyakarya.v1i4.840

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