Youtube “Satu Persen” Sebagai Sarana Komunikasi Massa  Pengembangan Diri Mahasiswa

Ervita Riliana; Nina Yuliana

doi:10.59581/harmoni-widyakarya.v1i3.1896

Authors

Ervita Riliana Universitas Sultan Ageng Tirtayasa
Nina Yuliana Univeritas Sultan Ageng Tirtayasa

DOI:

https://doi.org/10.59581/harmoni-widyakarya.v1i3.1896

Keywords:

Youtube, Media of Communication, Self Improvement, Student

Abstract

YouTube, which is a means of mass communication, now has an impact on student self-development. YouTube "One Percent" is a show that contains content about self-development. Students with all the problems of self-development that are not taught at school begin to improve their habits, lifestyle, finance, socializing through the educational show "One Percent". The purpose of this study is how the form of utilization of Youtube "One Percent" as a means of self-development and to find out how the impact of the audience of the YouTube channel "One Percent" as a means of communication in developing themselves. The research approach used is a qualitative approach. The nature of exploratory qualitative research with research methods using in-depth interviews. The results in this study are the utilization of YouTube One Percent as a means of mass communication for self-development is considered effective in student self-development, and has a positive impact on students.

References

Alfazani, M. R., & Khoirunisa A, D. (2021). Faktor Pengembangan Potensi Diri: Minat/Kegemaran, Lingkungan Dan Self Disclosure (Suatu Kajian Studi Literatur Manajemen Pendidikan Dan Ilmu Sosial). Jurnal Manajemen Pendidikan Dan Ilmu Sosial, 2(2), 586–597. https://doi.org/10.38035/jmpis.v2i2.487

Amri. Sofan. (2013). Kurikulum, Pengembangan & Model Pembelajaran Dalam. PT. Prestasi Pustakakarya.

Baran, S. (2012). Pengantar Komunikasi Massa. Erlangga.

Boyd & Ellison. (2007). Social Network Sites: Definition, History, and Scholarship. (Journal of, Vol. 13). Journal of Computer Mediated Communication.

Cahyono, G., Dakwah, N. H.-J., & 2019, undefined. (n.d.). Youtube seni komunikasi dakwah dan media pembelajaran. Core.Ac.Uk. Retrieved November 4, 2023, from https://core.ac.uk/download/pdf/236210758.pdf

DeCesare, J. A. (2014). User Uploads and YouTube One Channels for Teaching, Learning, and Research. Library Technology Report.

Faiqah, F., Nadjib, M., Komunikasi, A. A.-K. J. I., & 2016, undefined. (2016). Youtube sebagai sarana komunikasi bagi komunitas makassarvidgram. Journal.Unhas.Ac.Id, 5(2). http://journal.unhas.ac.id/index.php/kareba/article/view/1905

Hura, S., & Mawikere, M. C. S. (2020). Diskursus Mengenai Prinsip, Pendekatan dan Metode Pembelajaran dalam Pendidikan Anak Usia Dini. JURNAL PENDIDIKAN KRISTEN ANAK USIA DINI Diskursus, 12–26.

Indrawan, J., Efriza, & Ilmar, A. (2020). KEHADIRAN MEDIA BARU (NEW MEDIA) DALAM PROSES KOMUNIKASI POLITIK. MEDIUM, 8(1). https://doi.org/10.25299/medium.2020.vol8(1).4820

KATZ, E., BLUMLER, J. G. & GUREVITCH, M. (1973). Uses and gratifications research. The Public Opinion Quarterly, 37(4).

Limbong, M. (2017). PENGEMBANGAN DIRI MAHASISWA DI FAKULTAS KEGURUAN IIMU PENDIDIKAN UNIVERSITAS KRISTEN INDONESIA (FKIP – UKI). Insight Jurnal Bimbingan Konseling, 6(2). https://doi.org/10.21009/insight.062.11

McQuail, D. (2011). Teori Komunikasi Massa. Salemba Humanika.

Moleong. (2010). Metode Penelitian Kualitatif. PT Remaja Rosdakarya.

Roccas, S., Sagiv, L., Oppenheim, S., Elster, A., & Gal, A. (2014). Integrating content and structure aspects of the self: Traits, values, and self-improvement. Journal of Personality, 82(2). https://doi.org/10.1111/jopy.12041

Stellarosa, Y., Firyal, S., Komunikasi, A. I.-L. J., & 2018, undefined. (2016). Pemanfaatan youtube sebagai sarana transformasi majalah highend. Ojs.Stiami.Ac.Id, 5(2). http://ojs.stiami.ac.id/index.php/lugas/article/view/263

Tsai, W., Chiang, J. J., & Lau, A. S. (2016). The Effects of Self-Enhancement and Self-Improvement on Recovery From Stress Differ Across Cultural Groups. Social Psychological and Personality Science, 7(1). https://doi.org/10.1177/1948550615598380

Wardhani, D., Hesti, S., & Dwityas, N. A. (2019). Uses and Gratifications of Social Media: Media Use among University Students in Jakarta. International Journal of Communication Research, 9(1).

Wright, C. R. (1986). Mass communication :a sosiological perspective /Charles R. Wright (1964 New York : Random House, Ed.; 3rd ed., Vol. 2). McGraw-Hill.